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CampaignsSample project

Campaign identity and ground materials system

A consistent identity and template kit used across social media, print and on-ground events.

Cover image for Campaign identity and ground materials system

Overview

A sample campaign identity covering colours, typography, lock-ups and a template library so volunteers and vendors can produce consistent material quickly.

Objectives

  • Create one recognisable campaign identity
  • Speed up content production
  • Keep print and digital consistent

The challenge

Multiple vendors producing material in different styles, causing confusion.

Our approach

A compact brand kit, editable templates and an approval checklist shared with all teams.

Deliverables

  • Identity system
  • Social templates
  • Poster & banner kit
  • Approval checklist
Campaign identity and ground materials system — gallery image 1
Campaign identity and ground materials system — gallery image 2
Campaign identity and ground materials system — gallery image 3

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Project film or walkthrough can be embedded here.

Want something like this for your brand?

Tell us what you're planning — a new website, a campaign, a shoot or all three. We'll reply with questions, ideas and clear next steps.